Estadísticas

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        "resumen" => "<p class="elsevierStyleSimplePara elsevierViewall">La &#171;agenda de los medios de comunicaci&#243;n&#187; influye en los temas considerados de importancia por la sociedad receptora&#46; En este art&#237;culo se analiza la cobertura period&#237;stica de la salud en la prensa escrita espa&#241;ola tomando como base el denominado Informe Quiral&#46;</p><p class="elsevierStyleSimplePara elsevierViewall">En Espa&#241;a&#44; la concentraci&#243;n de medios se traduce en una marcada tendencia hacia la homogeneidad de la informaci&#243;n&#59; la salud pocas veces tiene un espacio espec&#237;fico o un tratamiento independiente o la informaci&#243;n est&#225; servida por profesionales escasamente especializados&#46; Los principales temas &#8220;cr&#243;nicos&#8221; que ha seguido la prensa espa&#241;ola durante los a&#241;os del estudio han sido&#58; c&#225;ncer&#44; sexualidad y reproducci&#243;n&#44; sida&#44; drogas &#40;incluido el tabaco&#41;&#44; trastornos mentales y cuestiones relacionadas con la nutrici&#243;n&#46; Los pol&#237;ticos o las personas que ocupan cargos politicot&#233;cnicos son el grupo de fuentes sobre el que recae gran parte de la informaci&#243;n en materia de salud &#40;49&#37;&#41;&#46; En contraposici&#243;n&#44; el sector m&#225;s especializado s&#243;lo supone un 26&#37; de las fuentes&#46;</p><p class="elsevierStyleSimplePara elsevierViewall">Para mejorar la informaci&#243;n sobre la salud se recomienda establecer plataformas de comunicaci&#243;n y participaci&#243;n entre el sector especializado y los medios de comunicaci&#243;n&#44; fomentar el conocimiento mutuo de las necesidades de cada grupo profesional que interviene en el proceso y desligar al m&#225;ximo la informaci&#243;n en materia de salud de las presiones e influencias pol&#237;ticas&#46;</p>"
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